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The REAL issue with getting paid for your creativity.

Now more than any other time in history, we have been able to get paid for our creativity. It’s amazing.

When I first started my work as a coach 6 years ago (before Instagram and before the YouTube blow up) I felt like I was standing on a stage yelling into an empty forest with a bullhorn, “ARTISTS SHOULD BE COMPENSATED FOR THEIR WORK!” and no one was listening.

It felt like it was a constant battle to get creatives to see their worth, the importance of advocating on their own behalf and to get them to care about business. Even worse it was definitely an uphill struggle to get organizations and companies to invest in creative capital.

Now? Things have gotten so much better in a lot of ways. With the constant barrage of stars like Issa Rae and Franchesca Ramsey going from YouTube to creating shows on major networks like HBO or writing for ShondaLand, or artists being plucked from obscurity and hoisted onto main stages to open for Beyoncé because of their Instagram following, and signing deals with companies like L’Oreal, creatives are understanding that to be an artist is to have value and that value can lead to opportunities that were once just stuck within the throws of their wildest dreams.

Those dreams are really coming true in some instances.

It’s exciting to watch and quite honestly, gives my heart some relief because now I see creative people taking the business of their art seriously. It’s refreshing.

However, it also creates a new problem.

Now that access is available to technology, the playing field is more level and the gatekeepers are no longer present. To get around them all you have to do is buy a camera and flip a switch and you’re reaching your audience. That being said a new paralysis has developed.

Now the problem is, “Well if “so and so” can do it, why haven’t I yet? What’s wrong with me?” Then stories of“No one likes me.” I’m not good enough” ensue.

Maybe it’s the same problem we’ve always had, but it’s just dressed differently; the need to be loved, accepted and feel like we are enough.

Whether you consider yourself an artist, creative, entrepreneur, or some combination of these, in this day and age, you want to and/or expect to be compensated for your creative output. Good for you.

But what happens when you don’t?

Is your self-worth wrapped in whether people buy your work, spread your message or pay you?

Would you create anyway even if no one liked it?

Is your value wrapped in how many “likes” you received on your Instagram post today?

Would you go down the hole of self-hatred if no one came to your show, purchased your latest product or if your launch didn’t receive the numbers you wanted?

Here’s the thing, we can’t source our value from the outside. People are fickle. They want creativity, entertainment, magic all in less than 10 seconds.

Seriously. Think about that. Snapchat, Facebook and Instagram stories are 10 seconds max.

Not to mention, just as much information that is flying at you in a day, it’s doing the same for other people.

If you create only to GET something from the world verses GIVE something to the world, you’re always going to be miserable…and you’ll end up resenting your creative expression to boot.

IF we are to truly thrive as people in this wild, magical but incredible FAST world, our self-worth and our creativity can’t be wrapped up in what attention we receive from others.

We can create because we NEED to as creative beings.

We can create because we need to release our divine expression and put our art in the world because we want to give and share something with the world AND we can also expect to be paid for it. These things are not mutually exclusive.

However, if we are not paid for it, we can’t take that to mean there’s something wrong with us as people. That we are unworthy, unlikable and not enough.

This goes back to releasing the outcome of what happens the MOMENT after you create that thing.

You have no control over what the world thinks or how they feel about your work, whatever it is.

You do have control over how you feel about yourself in every moment.

Be an artist.

Do your great work in this world.

Let the Universe work out where it lands. Whether an offer, customer or big studio comes your way or not,  

You are needed. You are worthy. You are enough.

Now, get to creating.

With Fierce Love,

Jo-Ná

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Feeling triggered? Here's a simple solution.

Wayne.jpg

“If you change the way you look at things, the things you look at change.” - Wayne Dyer

Yes it’s easy to have a sexy mindset when the bills are paid, you look hot, you’re killing it in your chosen career and your love life is on an upswing.

But what about when it’s not all going right?

What happens when life hits you and knocks you on your butt?

What happens when he hasn’t called, you get fired, you have a crushing financial blow or discover you have an incurable or maybe even fatal illness?

What then?

This quote is so simple but sometimes it feels so hard to do right? Especially when the proverbial ISH hits the fan.

For example, I’ve been seeing so much discussion about the #metoo campaign. If you’re unaware it’s a social media hashtag people are using to share their stories of survival from various forms of harassment, abuse and assault.

As a result of this campaign many people are feeling a sense of relief, solidarity and increased desire for discussions and activism.

However, other people are feeling sad, triggered, shame, anger and various levels of depression.

Not to mention,  there’s natural (or unnatural depending on who you ask) disasters, terrorist attacks, various -isms and phobias, violence and a host of other challenges right now. Fear is present and wild right now mixed with many people feeling a malaise about their lives in general. Especially given everything that’s happening all over the world.

How do you deal?

It’s important for our own survival to be alchemists. We have to be able to transform all this energy into something that can truly serve us all. However, most people can’t go from 0 to 100 overnight.

This month, I’m working with my Mastermind clients around strengthening their mental resiliency. How you snapback to a positive mindset (which is a form of activism and self-care) all while taking care of yourself, creating and supporting the causes that you feel aligned with.

IF you are having a challenging time reaching higher, I get it. You need the space to feel all of this. However, at some point in the words of Meryl Streep, “you have to take your broken heart make it into art.”

Art can be who you are, how you show up and the ways in which you serve humanity with your gifts.

We have a choice. We can choose to let the momentum of the bad thoughts keep us out of our life or we can choose again and allow this darkness to take us higher.

While it may take time here’s a quick formula that can help you gently raise your vibration and increase your own mental resiliency in these very active times:

 

  1. Feel it - Give your feelings space. Allow yourself to feel the heartbreak, sadness, rage. Whatever is happening within you needs space to come out. It’s necessary because those dark feelings are a part of you. No judging. Approve of them by giving them space for expression. Be aware of your feelings and express them. I recommend doing it in ways that will move it through your body. Yoga is a great way or turning off the lights and playing dark music and dancing to feel it all is a great start. Cry, scream, whatever. Just give it space to be expressed. The latter is a variation on a technique I learned from Regina Thomashauer (aka “Mama Gena”) called swamping.
  2.  Choose it - Once you’ve got the emotion out, It’s time to take back your power. Recognize YOU are in control of your life and how you want to feel inside it. This can be as simple as saying to yourself, “I am in control of my life. I choose again” or “I choose to see this differently.” You’d be surprised how this simple statement creates some internal shifts if you are in space of WILLINGNESS to let the feelings go. I did it the other day and it totally shifted my perspective about how my day was going.
  3. Raise it - Now here’s where you step into a higher state. Start focusing on what’s good in your life or good about the situation in general. Now with the latter, you may not be ready to see the gift of the situation. That’s ok. You can however see what’s good in your life overall. Reach for something that feels just a little better. Something you can believe. Usually, you can’t go from “I feel like shit” to “I feel amazing” in one swoop and that’s ok. No judgment there.

However, you may be able to reach for something slightly better like, “I am grateful that I have the ability to feel my emotions” or “Even though the faucet has a leak, I’m grateful that my landlord is responsive.” Either set of emotions (positive or negative) will gain momentum. It’s where you choose to focus. So from there, just keep choosing slightly better feeling thoughts until you feel better.

I want you to try this. I know that sometimes it feels like something even this simple doesn’t feel like it will work. However, what do you have to lose by trying it other than those icky feelings?

Once you do, let me know how it went for you by leaving a comment. I want to hear from you.

It’s time for us to decide how we want to live this life and move towards it. It starts with how we choose to see it. Let’s shift our perspective and maybe just maybe, what we see will change too.

With Fierce Love,

Jo-Ná

 

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What Solange taught me about creation, recovery & strength

“And I don’t know where to go, No I don’t know where to stay. Where do we go from here? Do you know?” - “Where do we go,” A Seat At The Table, Solange

I love this line so much because it feels like something that we all go through at some time or MANY times over the course of our lifetime.

When I took my break early 2016, I had a moment where everything felt like this.

I had a seemingly perfect plan for my business that crumbled right before my eyes and caused a financial crisis.

I had a relationship that was on the rocks, (the “PC” way of saying it was shitty).

I had “friends” that I thought would always be there for me (as I had been for them) who went completely ghost.

I had new people in my life who were losing faith in my ability to get it together who I seemed to keep letting down.

I was feeling uber desperate and panicky.

There was still a small piece of me that had hope, but it was DAMN small.

Now I totally brought all of this on myself...I 100% own that. There’s absolutely no way I could portray an image of a successful, powerful person that could help others also empower themselves when I was hanging onto my sanity with a thread.

Basically, I’d built up a successful empire and career that I wanted to burn to the ground.

It’s not because I didn’t love my work or love you. To the contrary. My old identity no longer fit.

And since I can’t live inauthentically, I got quiet until I could step powerfully again. Pain has a way of either shutting you up or making you want to holler! I did both.

"Where do we go from here?” I was looking around. I had no idea.  

So when I saw, Solange speak of the fact that she’d been in so much pain, struggling with depression and trying to make sense of the darkest time in her life, I could definitely relate.

When artists suffer, it’s expected...and even applauded when they can turn their pain into the most beautiful art, as she did. For other professions, not so much. Everyone else doesn’t have the luxury or freedom to fall apart and have it be justified or forgiven and it’s killing people. Not to mention society romanticizes that pain for artists and it’s REAL for all of us. So real.

It was then that I started to see other entrepreneurs that I knew who were “keeping it together” on the outside because they felt their “Livelihood” depended on it completely fall apart...behind the veil.

Coaches who were headed for eviction.

Specialists who had to go live back home with their parents.

Big time Marketers who needed references for Bankruptcy Court.

It was brutal. But you know what? They all got through it. Some on their knees. Some standing, but they did and they turned their pain into their art. You can too.

I had to get quiet so I could get feel myself. So I could evolve. So I could share and reflect on  the journey with myself and with you.

Here’s the thing, leaders all have a journey. We all have gone through the burning sands one way or another so we can get to the other side and throw you a rope.

My dear friend and spiritual teacher said to me, “You’re going through all this because you’re going to teach others how to REALLY stand in their power. Fully.”

At the time, I didn’t understand her. I do now. And I know this work is never done.

I have made a shit-ton of mistakes. You will too.

I am still cleaning things up. You will have to as well.

I am still growing and I hope to always be. I hope you do too.

I will fall again and I will get up again. So will you. Stronger. Deeper. Happier.

The most important and most PIVOTAL thing you can do to step back onto your path of power is listening to what the Universe is saying to you. Whether it’s to get still or start moving.

There’s inevitably going to be a time when you need to do one or the other.

Being able to turn your pain into your art requires a deep level of catharsis and to listen fully to what that voice is telling you. Your art is your life and anything that means anything to you.

For Solange, she got really quiet, went into the woods and for 4 years worked on her most poignant music to-date. A Seat at The Table cemented her as one of the most dynamic and powerful performance artists of her generation and our time.

For Oprah, when her network (“OWN”) was failing, she got still. People asked her what was she going to do? How was she going to save her sinking ship? She was depressed and she didn’t know. She got still for a year, listened for the answer, followed her heart and now OWN is thriving.

For me, I knew myself and my work would morph into what was meant as my greatest service to myself and to you. I got still and heard the answer that had been in my heart and muted for a long time. You will see how it all emerges soon. 

However, I will say that crossing over the burning sands was the best thing I’ve ever done in my life. Yes, I was bloody and in pain, but I want you to remember something:  

It all heals. You get stronger than you ever thought possible. Your life, your family, friends and work take on new meaning. You TRULY fall in love with yourself and know that your heart and commitment are more powerful than anything you go through in this life. You start to TRULY live and love from a place of power in your life, not victimhood.

And on the other side, It’s a much sweeter ride (with sour patches here and there) and you’ll have the tools to handle it all. Trust.

I send you all my love today and always. Check me out on the IGTwitter or Facebook. I am releasing some pretty awesome social media treats soon. Come join so you don’t miss all the fun.

Love you Fiercely,

Jo-Ná

P.S. Here’s a Video Solange recording the album. Just watching others create can be just as healing and inspiring as the finished product. Enjoy.

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Does the "Net" always appear? A message about "leaping" for entrepreneurs.

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Does the "Net" always appear? A message about "leaping" for entrepreneurs.

  If you’re “playing it safe, you’re playing small” If you don’t jump you don’t have faith Leap and the net will appear Don’t have a plan B because it distracts from plan A I use to be a devout follower of the “Jump the Cliff” Crew. I happily followed all the entrepreneur rhetoric about leaping and not worrying about falling on my ass or to my death and while I do still have that kind of faith in myself and what I am doing, something was missing for me. When I didn’t leap, I felt like I was being judged (by other entrepreneurs, myself or those pesky books written by the experts!). When I heard that inner knowing telling me to go slower, smell the roses and maybe jump at a later date, I promptly said to that knowing, “Shut the hell up. I have some diving to do!” If I didn’t jump...I didn’t want to face the judging of myself that would come with it soooo yep I jumped and jumped and jumped to the chagrin of my coach who was a BIG fan of jumping. I didn’t care whether there was a net. I didn’t care whether I leaped to my death because I figured, “Hey it’s better to get in ring and risk death than to sit on the sidelines.” In many cases I think that’s true. In most cases. Ok, all cases. However, sometimes, you shouldn’t jump so fast. Sometimes it’s sexy to have a parachute on your back instead of leaping and blindly hoping a net will appear. These days, I am more of a fan of the strategic leap. When you listen to that inner guide saying, “Patience grasshopper. All things in due timing.” This leap feels even more exciting because it’s a leap with positive expectation, not hope. It’s a leap of planning and action, not flying by the seat of your pants. It’s a quality leap. A leap where you test, you ask, you refine, you set yourself up for success. Entrepreneurs don’t talk about this leap...but many of them do it. Behind the scenes. Yes it’s what I teach. And it’s what I live now. And you know what? There’s space in my life. There’s pleasure. There’s joy. There’s the excitement of launching something big but KNOWING I will be ok no matter the outcome. There’s a release of attachment. There’s expansiveness. It’s what we all strive for...but did anyone tell you that you don’t have to strive? When you take the strategic leap yes it’s scary. However, it’s less painful. The strategic leap may not give you the adrenaline rush of Cortisol… But you will get a hefty dose of endorphins. One of my clients recently launched her debut music single. We created the plan for the release, I supported her during it and the entire time I kept whispering (and sometimes yelling at her) “Do what feels good. Celebrate along the way. Acknowledge your small wins instead of racing to the finish line. I know that “so and so” suggested this but do you actually WANT do that?” So she took a leap. A big one. She was strategic and planned for pleasure. She had fun while putting the project together and took care of herself along the way. Result? - 15,000 views in 24 hours. No she didn’t have a huge list, thousands of followers or a big affiliate marketing push. In fact, she never asked anyone to share it at that time. But they did….over 250 times in that 24 hour period. That’s THOUSANDS of new people that listened to her music, through friend recommendations. The best kind. Oh and that huge release party everyone said she should have (but me)…She had a cookout at her house instead that to the turn of 75 people. No expensive venue or large marketing push to get people to come. No door minimums to contend with or nasty club owners. Just love, fun, pleasure and a ton of support. Even MORE than she would’ve had at a club. She has been all over the radio now and she’s getting some international press, managers and industry folk are paying attention. All because of the strategic leap. Yes she took the jump...a quality one, in divine timing. And now all else will be left to the Universe to figure out AND that’s how it should be. Whether you’re thinking of a big move, leaving your job, releasing a product or just going to the next evolution of who you are, I would suggest you take a minute and commit to the leap...but do it strategically. Plan out the steps, course correct and most importantly...follow what feels good. It’s the path that will lead you to what you want and the true connection you’re looking for. I do it. She did it. You can too. Now don’t get me wrong, If blind faith is your jam, I say go for it. However for me right now, cliffs are way more fun to jump when you know you have a string to pull and let out a parachute. ;-) The net will appear whether you strap on a parachute or go flying without one. Just remember, you can’t control the WHEN or the HOW of either. Either way you choose, just JUMP. You will only regret it if you don’t when you know you should. If you know someone who’s thinking of taking a leap or could use this, please share it with them. Also, connect with me on social media (IG or Facebook) or comment below and let me know if you’re thinking of taking a leap I’d love to hear about it. Love you Fiercely, Jo-Ná  

 

If you’re “playing it safe, you’re playing small”

If you don’t jump you don’t have faith

Leap and the net will appear

Don’t have a plan B because it distracts from plan A

I use to be a devout follower of the “Jump the Cliff” Crew. I happily followed all the entrepreneur rhetoric about leaping and not worrying about falling on my ass or to my death and while I do still have that kind of faith in myself and what I am doing, something was missing for me.

When I didn’t leap, I felt like I was being judged (by other entrepreneurs, myself or those pesky books written by the experts!).

When I heard that inner knowing telling me to go slower, smell the roses and maybe jump at a later date, I promptly said to that knowing, “Shut the hell up. I have some diving to do!”

If I didn’t jump...I didn’t want to face the judging of myself that would come with it soooo yep I jumped and jumped and jumped to the chagrin of my coach who was a BIG fan of jumping.

I didn’t care whether there was a net. I didn’t care whether I leaped to my death because I figured, “Hey it’s better to get in ring and risk death than to sit on the sidelines.”

In many cases I think that’s true. In most cases. Ok, all cases.

However, sometimes, you shouldn’t jump so fast. Sometimes it’s sexy to have a parachute on your back instead of leaping and blindly hoping a net will appear.

These days, I am more of a fan of the strategic leap.

When you listen to that inner guide saying, “Patience grasshopper. All things in due timing.”

This leap feels even more exciting because it’s a leap with positive expectation, not hope.

It’s a leap of planning and action, not flying by the seat of your pants.

It’s a quality leap.

A leap where you test, you ask, you refine, you set yourself up for success.

Entrepreneurs don’t talk about this leap...but many of them do it. Behind the scenes.

Yes it’s what I teach.

And it’s what I live now.

And you know what? There’s space in my life. There’s pleasure. There’s joy. There’s the excitement of launching something big but KNOWING I will be ok no matter the outcome. There’s a release of attachment. There’s expansiveness.

It’s what we all strive for...but did anyone tell you that you don’t have to strive?

When you take the strategic leap yes it’s scary. However, it’s less painful.

The strategic leap may not give you the adrenaline rush of Cortisol…

But you will get a hefty dose of endorphins.

One of my clients recently launched her debut music single. We created the plan for the release, I supported her during it and the entire time I kept whispering (and sometimes yelling at her) “Do what feels good. Celebrate along the way. Acknowledge your small wins instead of racing to the finish line. I know that “so and so” suggested this but do you actually WANT do that?”

So she took a leap. A big one.

She was strategic and planned for pleasure.

She had fun while putting the project together and took care of herself along the way.

Result? - 15,000 views in 24 hours.

No she didn’t have a huge list, thousands of followers or a big affiliate marketing push.

In fact, she never asked anyone to share it at that time.

But they did….over 250 times in that 24 hour period. That’s THOUSANDS of new people that listened to her music, through friend recommendations. The best kind.

Oh and that huge release party everyone said she should have (but me)…She had a cookout at her house instead that to the turn of 75 people.

No expensive venue or large marketing push to get people to come.

No door minimums to contend with or nasty club owners.

Just love, fun, pleasure and a ton of support. Even MORE than she would’ve had at a club. She has been all over the radio now and she’s getting some international press, managers and industry folk are paying attention.

All because of the strategic leap. Yes she took the jump...a quality one, in divine timing.

And now all else will be left to the Universe to figure out AND that’s how it should be.

Whether you’re thinking of a big move, leaving your job, releasing a product or just going to the next evolution of who you are, I would suggest you take a minute and commit to the leap...but do it strategically. Plan out the steps, course correct and most importantly...follow what feels good.

It’s the path that will lead you to what you want and the true connection you’re looking for. I do it. She did it. You can too.

Now don’t get me wrong, If blind faith is your jam, I say go for it. However for me right now, cliffs are way more fun to jump when you know you have a string to pull and let out a parachute. ;-)

The net will appear whether you strap on a parachute or go flying without one. Just remember, you can’t control the WHEN or the HOW of either.

Either way you choose, just JUMP.

You will only regret it if you don’t when you know you should.

If you know someone who’s thinking of taking a leap or could use this, please share it with them.

Also, connect with me on social media (IG or Facebook) or comment below and let me know if you’re thinking of taking a leap I’d love to hear about it.

Love you Fiercely,

Jo-Ná

 

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What Dave Chappelle can teach us all about success.

Ever since I was a child, I’ve been a major comedy fan. I started watching stand up comedy when I was 6 year old and while I didn’t understand everything Eddie Murphy and Richard Pryor were talking about I was completely enthralled in the experience of watching them on stage. I would watch their stand up specials over and over.

As an adult, comedy is a part of my life weekly. It’s pretty common to catch me at a comedy show on a Friday night in New York City or hear me playing a stand up special on Netflix in the background as I do my work. Laughter is joy and comedy is such an incredible art.

So when I heard that one of my absolute favorite comedians and creative business owner, Dave Chappelle is releasing 3 comedy specials on Netflix I almost broke my nails doing Google searches to find out the date and the backstory.

To my surprise and delight, I found out that two of the specials were ones that he’d filmed while on tour (from his vault and Netflix purchased them) and he will also record one specifically for them this year. The contract was for 60 million dollars. I was DANCING (literally) when I saw this and I’m so incredibly happy for him. What this did for him and what it is teaching the world is such a powerful example of TRUE success. 

 

IF you don’t know, he walked away from a $50 million dollar multi-season contract in 2005 for his VERY popular, Comedy Central show, “Chappelle Show.”  Many people called him crazy and said he was a fool or on drugs. People were disappointed; they judged him and Dave disappeared from the limelight for a few years.  

I had the same initial reaction as most people, “WTF?” However, having seen contracts that were less than favorable to artists and spent most of my life around famous people, I knew there was more to the story than meets the eye, so I applauded his decision.

To hear him speak of it now, he says that the price was “too high” for him and he felt like his audience couldn’t “SEE” him anymore and he was losing the connection and love for what he truly adored, comedy itself. The sacrifice was too great and he wasn’t willing to compromise his integrity for the money. I honor that.

As an entrepreneur you’re often faced with your spouse, parents, employers or children having no idea why you are making a certain choice because they feel differently. “What you have is so “Right” or “You’re on Top of the World or secure. Why would you give that up?”

Every level of your journey you’re going to be faced with high-stake choices that illuminate who you are and what’s in your life. Your audience and loved ones won’t know the backstory, so they are left to their own ideas and assertions.

As I thought of my own decisions in my business, I realized that they led me to an even true version of everything. I learned who my true friends were. I learned who my true supporters were. I learned of my talent, my love, my desires, my worth. I learned of the deep shame that I cared and the limiting beliefs that had plagued my existence and how to eradicate some of them. I learned of the pressure I put on myself to be what everyone wanted and how I had to live my life for me first. I learned of my personal creative power. I learned vulnerability takes an unbelievable amount of strength and courage, but it’s so freeing and beautiful.

I learned of my pure joy and awesomeness that comes from me just being who I am.

I also learned the greatest lesson of them all, I’m human and that does not strip away my divinity, my ability or identity, but adds to it.

I imagine Dave may have learned some of those same lessons.

Here’s a brief list of some of the lessons I think all creative business owners can learn from Dave Chappelle’s amazing example:

  1. Courage - We are all going to be faced with difficult situations. We are going to be faced with challenges that leave us flat on the ground. However, courage is the thing that will allow us to practice everything else in our lives successfully. Without it we can’t go on.
  2. Trust yourself above all else  - Your intuition is the wisest and best guide. While it may not make sense to anyone else or you may get a slew of other opinions (even from your own head) your inner guide will always lead you to the truth that will bring you the most peace.
  3. Honor your virtues & be true to yourself first - You have to wake up with you. You have to go to bed with you. Your character is your greatest asset so no matter what, if you honor yourself first, all else will come in the right timing and people will respect and understand that.
  4. If the price is too high it’s ok to walk away - If you’re not feeling it, whatever it is, even though it may SEEM good, even if everything is at risk, if it doesn’t feel right, you always have the choice to walk away and you should.
  5. Everything you lost will be returned to you 10-fold through pleasure - Dave may have lost 50 million dollars but what he DID was returned to what he loved, became more grounded in his sense of self and came back stronger than ever with even MORE than he bargained for AND with less work. I mean you can’t beat making 60 million for something that’s so easy for you that you did anyway because you loved it.

To me, this is true success. You have what you desire without compromising who you are. 

I’d love to know what lessons you’ve learned on your entrepreneurial journey or what you've learned that I didn't mention. Hit me up on InstagramFacebook, or Twitter and leave a comment. Let’s keep the conversation going.

And if you know someone who could benefit from this, please share it with them. Helping others is the greatest gift.

Love you Fiercely,

Jo-Ná

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Is it necessary to give up stability for success? A message for creative people & artists in 2017.

valerie june.jpg

There’s a myth in artist world that it in order to be successful and see your dreams come true as you have to let go of your stability.

It’s more like a hero’s story or a rite of passage that has become readily acceptable.

In order to truly prove that you’re worthy of the success you receive that you must have gone through the trials, tribulations, eat beans and sleep on floors all in the interest of “making it.”

You’ve heard the story. Even the new mega folk star, Valerie June was recently in a Rolling Stone article talking about being a struggling artist in Memphis most of her career and leaving to chase her dreams in the Big Apple playing her music in dive bars at night and doing odd jobs during the day to have money to eat.

Now, at 35 she’s a “Star.” She’s made it and she “earned her stripes.” I think this story is amazing. However, I think it’s equally amazing a story like Lin-Manuel Miranda (Creator and Director of the Smash hit Musical, “Hamilton”) who had a pretty stable life as a playwright with a wife and children who’s stability allowed him to take time off and create this play that now has a successful run on Broadway and has won every award under the sun.

What if you not only want to be a successful creative but you also want to go on vacations a few times a year, have stable income and a great relationship?

What happens when you’re willing to “Wait” for the right opportunity, say “No” to the shitty paying club, build a business that is outside the realm of your artistry or stay at your job a few more years WHILE you pursue your artistic endeavors at night?

In this world, you’re labeled a sell-out or entitled.

What in the world makes you think that you don’t have to be a starving artist?

Why do you think that YOU deserve to see success when others have tried and failed or given up their dreams altogether BECAUSE they wanted those things too?

I ask you, why does it have to be one way or the other?

In our world we’re told that you have two paths as a creative: Stability at the expense of your dreams or dreams at the expense of your stability.

In both of these scenarios, everyone loses.

Listen, there’s no need to feel shame because you want to slay like Beyonce AND have a 401(k). It doesn’t mean you’re less hungry than the next artist (Unless you mean literally. Then yes you are less hungry).

And it IS only impossible to have both if you say it is.

Entrepreneurship is the path to having both. Quite honestly, I believe it’s the best way.

Since I’ve been coaching creative people, this is what I’ve worked with them to create or expand. Their businesses and in turn their lives. This is what we work on in the Mastermind.

The business provides the stability that opens up your creativity and allows you to not only live your dreams but also be happy, stable, define and achieve your own level of success.

Yes it may take some figuring out. Yes you MAY move a little slower, but the joy on the other side is so worth it.

All the artists that you admire (the happier ones) are business owners.

In our history, yep, Mozart, Frida Kahlo, Michaelangelo….all entrepreneurs.

Beyonce has businesses. There’s a machine running underneath her. She’s not just making money on album sales and concerts (those are add ons).

Yes ok maybe they do 2 films a year instead of 4.

Maybe these artists go on tour every other year instead of every year.

Maybe they release books and films a couple years at a time and then take time off.

But is that really a sacrifice if they can also have a life they enjoy and be present ? I don’t think so.

Listen, you need to ask yourself what you’re really chasing here. A good life? All that money and fame will not be fulfilling when you’re tired, drained and creatively feeling bankrupt and emotionally spent.

And if you think that suffering for success is the only path, I suggest you get on my newsletter list because I have a thing or two to talk to you about.

You CAN have a life.

You CAN have stability.

And yes you CAN live your dreams too.

It’s up to you to make that decision and move accordingly and hey, if suffering is your jam, I don’t judge you. I’m just here to tell you...there’s another way.

All I ask is that whatever you choose, that you commit.

Make a decision of the type of life you want and decide to yourself the path you want to take to it.

Then, get yourself some support. The right mentor and right community to support you through it because one thing’s for sure...you can’t do it alone either way.

My prayer is that no matter which way you choose...I hope you achieve your level of success.

Send you ALL my love.

Jo-Na

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Legally protecting your name. A cautionary tale, "by Chloe."

One of the most popular restaurants in New York City is "by Chloe." It’s a fast growing vegan food chain spearhead by the incredible vegan chef, Chloe Coscarelli. She’s was the only vegan chef to ever win on the Food Network’s show, Cupcake Wars and has built an incredible brand as a result. She also has a host of vegan cookbooks and her own "sweet treat" line that I personally love (Sweets by Chloe)!

 

by Chloe opened its first restaurant in 2015 in New York’s, West Village neighborhood and has very quickly opened up restaurants all over the New York, Rhode Island, Los Angeles and Boston.

Every time I walked through the city I saw another sign saying “Coming Soon” with the by Chloe cheeky black & white brand of vegan burgers and fries. As a vegan, I was thrilled to see vegan food being embraced by the mainstream. However, as a lawyer, I was suspicious.

 

I kept thinking, “I know she probably has investors, but they are growing way too fast, something must be up.” 11 Locations in 2 years for a creative business owner is a lot. So I just kept watching.

Turns out, her Investors/business partners recently decided to open up restaurants that contain animal products. Yes with the name and brand of a VEGAN chef.

Chef Chloe protested and filed a lawsuit. She didn’t want her name associated with serving animal products and felt it would damage her brand.

The Investors won and fired her. Yep you heard it, from her OWN BRAND!

I can’t imagine the heartache and pain that Chloe must be feeling right now. To have worked so hard to build a name, a business, a movement around yourself doing what you love and have it stolen from underneath you, is a nightmare. Unfortunately it can be a harsh legal reality if you’re not set up right.

This was WHY I became a lawyer working on Intellectual property and business while coaching creative business owners. To be an advocate for people like Chloe...and you.

My work is centered around helping you create a business that has a solid foundation, profitable and aligned with your creative soul. A hugely important part of that foundation is legal...as Chloe has just learned in the most horrible way.

That being said, here’s an article that I wrote for Entrepreneur Magazine on the ways that you can protect your name and brand that go beyond trademarking. I hope that it helps you know what you need to do.

I will continue to write about this. I will continue to consult, advocate and create tools and courses to help you navigate these tumultuous entrepreneurial waters, but my only request is that you PLEASE TAKE the legal part of your business SERIOUSLY. It could be the difference between a wildly successful, lucrative empire or a disaster that leaves you wondering why.

Hit me up after you read the article and let me know what you learned. I can be reached at @jwilliamsesq on Facebook, IG and everywhere on social media AND PLEASE share Chloe’s story. I am boycotting this chain and I hope that you do too.

Love you Fiercely,

Jo-Ná

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The #1 Mistake That Can Shatter Your Business Success.

I’ve had a coach since the moment I opened the doors of my law practice.

It was 2011 when I started and I had a good friend whom I respected a lot invite me to come to an event that her coach was hosting.

I was new, excited, ready to tackle the entrepreneurial world and petrified (which in all honesty motivates me). My friend said to me, “Girl this is the best thing I’ve ever done. I’m on track to make six figures, my clients are happy, I feel fulfilled. YASSSS! That’s all I can say.”

I’m was intrigued like, “What! That comes from working with this one lady? I needed to know what she did. How did it all work? What was the secret?”

At the time, I think I had about $600 bucks in the bank. I gave $500 to her and signed up for her coaching program. It was a huge leap of faith. However, I trusted my friend and I was motivated enough to do the work.

Now, my coach was tough. She didn’t take any excuses, she was highly motivated and her workaholism was like MUSIC to my ears (recovering addict right here!). However, she wasn’t in back pocket all the time.

However you know what was? The community of other women she was supporting. My community.  Those entrepreneurs became my lifeline.

The women I asked for advice from.

The women who GOT me.

The women I partnered with in business.

The women who were in the same boat in many ways but also brilliant in their fields.

The women who gave me so much support, promoted me, gave me wild ideas (that became programs & products) and held space for me to grow in a safely.  

It was a Godsend and I will never forget that time. We became a sisterhood bound together in the battle against broke and broken-ness.

Since then, I’ve never been without one.

Quite often as a business owner; someone who’s putting your voice out in the world, you’re working alone.

And if you’re an introvert (like most creative people tend to be) that isolation can be even worse.

Now, I know that you may be thinking, “Oh Jo-Na I hear you but, I can do this by myself. I’ve got this. I’m good. Blah blah.” Let me tell you something, you can’t and if you try you’re setting yourself up for failure.

You may be able to create your art alone but you can’t run your business alone, have an enriching life or grow as a human without community.

You need people, a network, and a place to work through the perils of your life and running a business as a creative person.

Entrepreneurship ain’t for the faint of heart and neither is your life. Athletes are on teams with a coach for a reason. They can’t win the game alone.

It’s the #1 mistake you will encounter over and over again about why businesses fail...not having enough support.

All the people you admire for their skill, their excellence and their impact have all had the support of their communities.

Yep, Serena Williams

Mmmhmm Oprah Too.

Tony Robbins? Yep.

Janelle Monae? She’s got it.

Sir Richard Branson? He’s in it.

It’s how we thrive as humans. However when you get one, make sure it’s the RIGHT community.

One that inspires you.

One that empowers you.

One that is filled with people who support your ascension and see it as a reflection of their own.

This can be in the form of a mastermind, a support group or whatever works for you.

Now, if you’re interested in joining my Mastermind applications close next Tuesday, May 30th.

This is a group of powerful, high-level creative women READY to make big changes in the world (starting with themselves).

Yes we will work your business.

Yes we will address what’s happening in your life.

Yes we will have a lot of fun along the way and

Yes you will get the momentum you desperately desire.

If you’re ready, I encourage you to apply and if you’re the right fit, you will hear from me on the next steps. I put my heart and soul into working with them so if you’re ready for high-level 1:1 support and a community who’s ready to cheer, support and REALLY help you live the life you want and deserve, fill out the application here.

We’re going there. Hope you join us.

See you next week AND I’ll see you in Mastermind.

Love you Fiercely,


Jo-Na

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"Radical Approval" and how it can transform you.

I had a friend over the other day and she was so irritated with the fact that she was so disorganized. She felt like her life was overwhelmed and chaotic and she was beating herself up about it.

She told me, “I love love love when my apartment is clean. I love when my schedule is organized, but I can’t seem to get it together or keep it together.”

I just looked at her and said, “What if you just embraced the fact that you’re messy and that’s not going to change, it’s a part of your nature? What if you practiced radical acceptance of the fact and said, “Yep. I’m messy AF” and just made some extra money to have a cleaning person come in every two weeks?”

She looked at me like I was an alien and then her eyes lit up! “It’s that simple huh?” Of course it is. Instead of pushing against who you are and disapproving of it, accepting it would bring you peace, but then take some action steps to work with that part of who you are instead of condemning it.”

Now, I’m sure that maybe you’ve felt this way about SOMETHING in your life. Like there’s an aspect of your personality that you just don’t like that you feel is the source of your life not being how you want it to be. We’ve all been there.

However, we’ve been so hell-bent on CHANGING ourselves, that we’ve failed to see the magic and the solutions that come when we simply embrace who we are.

Radical self-approval can change how you feel inside which then changes the outcomes in your life. It’s quite magical when you start to flow with the water verses against the tide.

For example, I work a lot. I love it, it feeds me and I enjoy it. For a few years when I first started my business, I shamed this about myself because heard people say, If I am always working, then I am not truly living.

This was ALSO peppered with the shift in the entrepreneur world from one of “Grind. Make it happen!” to one that was “Work is bad. You should be living. What’s wrong with you if you always want to work? You’re unhealthy.” It was judgment either way. You’re working TOO hard or you’re not working enough. Catch 22.

Not to mention all those “Check out my office” pics people posted on social media of sitting on the beach with their laptops while I was on the phone, working on the computer or taking client meetings at hotels in the city. Judgement. “You’re not on the beach, drinking margaritas. You’re working too much.”

Now, because I felt this way about myself, this shame of LIKING to work, I attracted partners and friendships who also disaffirmed my work style. Which fueled my desire to change. So I tried to force NOT working. Liking being off and lounging around on the beach.

What I realized is...Yes I love to relax, have fun, play and all that. However, I also like to work. When I “Radically Approved” of that, I found a beautiful balance between work and play that suits me.

It allows for downtime and creativity...and it allows for productivity and strategy. I flow between the masculine and feminine parts of myself. That would not have occurred if I just kept shaming that part of myself.

The approval opened up creativity possibilities, joy and now in my downtime I have a lot more fun because I know that there is also a time when I will be working. This has created more Joy in work AND joy in play. Go figure.

So now I want you to try it...this whole radical self-approval thing.

Here’s a technique that I use with my clients to help them be radical in their wholeness and it’s actually a lot of fun:

What’s one thing that you wish was different about yourself? Something you’ve been grappling with for a long time and shaming yourself about?

Once you have it. I want you to do a dance break to a song that makes you feel REALLY good and shout at the top of your lungs, “I am ______(insert character trait here)!” Celebrate that trait in your body. This will remove the resistance.

Dance with it.

Be childlike in your celebration of it.

Dance until you feel REALLY happy. It will release endorphins and open brain space and send you away from the resistance. Then literally say out loud, “I open up to creative possibilities and ideas for working with this _______” Keep dancing.

Then, just go on about your day. If you start feeling shame about the thing again, do the steps above a few more times.  I guarantee you some ideas and possibilities for working WITH that character trait verses against it will show up.

Once you discover it, send me a shout out. I’d love to hear what are you radically approving of for yourself? Let’s celebrate our quirks together!

And if you know someone who really needs a shot of Self-approval, send this to them. Sometimes we all need it.

Love You Fiercely & I’ll talk to you next week,

Jo-Na

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The REAL reason you don't have what you want.

What do you want? Think about it. What do you REALLLLLY want?

Whether it’s a new job, to increase your following, make more money, find the right partner, get in shape, publish a book or whatever, have a chart-topping album, we all want something from this life.

Desire is one of the most powerful tools on the planet for accessing the energy to bring what you want into fruition. However, do you really WANT what you say you want?

I remember hearing one of my clients say to me that she wanted more clients. This is great right? She’s a purposeful, driven woman who could definitely get more clients if she wanted to. However, it wasn’t happening.

She would try and try - create Facebook ads, set up sales calls, work on her energy to receive more clients, she would push and push andddd...nothing. The clients just weren’t coming.

“What am I doing wrong?” She’d ask me.

“Nothing” I answered.

On the surface, it seemed like she was doing everything right. She had the desire, she worked hard, she got coaching, and she was willing...everything.

However, energetically she really didn’t want more clients no matter what she said.

I asked her, “Why don’t you want clients?”

“I do! I do! What are you talking about?”

“Nah...no you don’t. Why don’t you want them?”

When we dug deeper she’d put up blocks to receiving more clients because she was tired. She didn’t like how her business was set up, she felt like having more clients would stress her out and she wasn’t charging what she wanted and it made her feel bad every time she accepted a client at a lower rate.

Energetically she was sabotaging her efforts while on the outside she was taking all the right steps. Sound familiar?

Here’s the thing, when you are desiring to achieve, create or be something in your life there are two things at play in the scenario: 1) Your actions towards what you desire and 2) Your energy in relation to what you desire.

Energy is the strongest. It’s what all these woo-woo people (myself included) talk about. It’s the law of attraction. It’s all the spiritual texts telling you to have faith. It’s all the forces in the Universe (God, Goddess, Nature, Elements, Higher Power, Source, Stars and all that) working on your behalf to bring you that desired thing. It’s not luck. It’s energy.

However, it can’t bring the thing to you if you block it.

Most people don’t even realize that they are blocked. Yes, you too.

The Universe works with speed and if there are no blocks, what you want will come rushing towards you. It will come looking for you. It’s undeniable.

The reason you don’t have what you want, is because you don’t really want it. If you did, you wouldn’t put up blocks to it.

Now I know you may be thinking, “But Jo-Na, that’s not true. I am doing EVERYTHING that I can to see _______ happen. It’s just not working for me! I don’t know why but it’s not me. I am doing the steps.”

Yep. I hear you. But it’s not just the steps you need for this process.

If you don’t have something, you need to ask yourself, why you’re blocking it. You’d be surprised as to what comes up when really commit to this process and open to your wisdom around this.

In the Diamond Mastermind, I have the women do something called an “Emotional Dump.” They just spit out everything that they are feeling about a particular situation without judgment from themselves or the group. When you do this, without your mind psyching you out or trying to convince you to think something else because what you’re thinking is “Not nice” then so much gets illuminated. You will see your blocks and then you can course correct. You can’t WILL what you want into existence but with the right energy and actions, you can have it.

I recommend that you think about the thing that you want. Sit quietly and just imagine yourself, having the thing you want. Does it bring forth anxiety? Fear? Shame? Stress? Pressure? Even on a low level under the surface, do you feel anything other than PURE JOY and BLISS at receiving what you want?

Once you feel into it. Then I want you to write out an Emotional Dump asking yourself, “Why am I blocking it?” See what comes up for you. Once you know WHAT the block is  you can take action steps on eradicating this belief. As Abraham Hicks says, “A belief is just a thought we keep thinking over and over again.” Ok if that’s all there is, you’ve created a set of beliefs around what you want and you CAN change those beliefs so you receive it. Very simple. Don’t make it hard on yourself. You’re not a victim and the Universe isn’t conspiring against you. You can have what you want, be your own healer and remove that block boo!

My client did this exercise and received 3 new clients a week later. It’s not magic. It’s just recalibration.

Try it and let me know what happens for you. Also, today is the LAST DAY for you to apply to Mastermind. If you’ve been thinking about it, If you’ve been wanting it, don’t block yourself. Say yes to it and see how the magic unfolds in your life and business as you open the door for yourself.

No more blocking. Let’s remove them so you REALLY receive what you desire.

Love you Fiercely,


Jo-Ná

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